Work begins to construct Minocqua's 30' tall snowman

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MINOCQUA, Wis. (WSAW) -- A 30 foot tall snowman now sits outside the Minocqua Chamber of Commerce to welcome people up north.

The snowman will take more than two days to complete and it’s just one way to bring in tourists to enjoy everything the northwoods has to offer.

Work began Tuesday and should wrap up Thursday. Krystal Westfahl is the director of the Minocqua Area Chamber of Commerce. She said volunteers help may Snowmy possible.

“So we start our day one with just his base. It’s about two snow fences high-- which means he’s about 8 feet high just at the base,” Westfahl explained.

Snowmy Kromer is a testament to just how much snow the Minocqua area has gotten this winter and local businesses owners like, Jim Hartwig, who owns the Aqua Aire Motel are loving it.

“Right now, it’s a lot of snowmobile, a lot of cross country skiers, a lot of people just trying to get away for the weekend,” Hartwig explained of recent business.

And any successful business owner will tell you, “location, location, location”.

“I’m right across from Trophy Park and Lake Minocqua... the snowmobile trail comes right up to the side of the parking lot,” Hartwig said.

And just as the finishes touches are put on Snowmy, more visitors are expected in the area. Hartwig and other business owners agree the snow and upcoming warm-up all help.

Westfahl said Snowmy went viral in 2015, and they're hoping that momentum keeps drawing visitors to see him in person.