WSAW adds CW to TV lineup, StartTV moves to 33.5

Published: Aug. 2, 2021 at 8:12 AM CDT
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WAUSAU, Wis. (WSAW) - WSAW-TV viewers will notice changes to their channel line-up beginning Monday, Aug. 2.

StartTV has been moved to 33.5. CW is now on channel 7.4 and channel 34.1 in HD.

“We are happy to be a part of the CW family and bring our programming to more viewers in north central Wisconsin,” said WSAW Vice President and General Manager Al Lancaster.

Over-the-air viewers will need to rescan their channels in order to watch the new channels. All TV manufacturers vary on how to do this, however, on most televisions, the rescan options can be found in the settings, typically in a channel listing category.


1. Use your remote to access the MENU system on your television.

2. While on the TV (or TUNER) input, select the ANTENNA setting (if applicable).

3. Find the option labeled “Scan for channels,” “Channel search,” or something similar, and select that with your remote.

4. Your TV will automatically search the airwaves for all available local channels, including the Central Wisconsin CW. If these steps don’t work, you may want to search online for your specific TV brand, or refer to your TV’s user manual for a step-by-step guide

The CW featured shows include Superman & Lois, In the Dark, All American, The Flash and Riverdale. CLICK HERE for the full line-up of shows.

StartTV offers popular procedural dramas all featuring strong and resourceful female leading characters, ranging from classics like Cagney and Lacey and Dr. Quinn Medicine Woman to more modern entrants such as The Good Wife and Rizzoli and Isles.

Viewers in the northern region of the WSAW-TV viewing area will now receive CBS on 7.10 and FOX on 33.10. That signal is coming from the Sugar Camp tower. Again, rescanning your television will be necessary to receive these channels.

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