WSAW NewsChannel 7  | Central WI, Wausau, Rhinelander  |  News, Weather, Sports

Wis. County Advertises With Kayaks on Minn. Taxis

By: Associated Press
By: Associated Press

STURGEON BAY, Wis. (AP) -- Tourism officials in Door County are using an unconventional advertising method to persuade Minnesota residents to go kayaking in Wisconsin.

Officials have outfitted seven taxis in the Twin Cities area with real kayaks on their roofs. The nearly 10-foot-long kayaks will eventually be given away as prizes in a drawing.

The Door County Visitor Bureau says it also considered running the promotion in Milwaukee and Chicago. But it says Minnesota's largest metropolitan area seemed to be most receptive to the concept.

Jack Moneypenny is the president of the visitors' bureau. He says the promotion has been drawing steady traffic to its website at doorcounty.com.

Door County is on a peninsula in northeast Wisconsin. It has 300 miles of shoreline.


Join the Conversation!

To comment, the following rules must be followed:

  • No Obscenity, Profanity, Vulgarity, Racism or Violent Descriptions
  • No Negative Community Comparisons
  • No Fighting, Name-calling, or Personal Attacks
  • Multiple Accounts are Not Allowed
  • Stay on Story Topic

Comments may be monitored for inappropriate content, but the station is under no legal obligation to do so.
If you believe a comment violates the above rules, please use the Flagging Tool to alert a Moderator.
Flagging does not guarantee removal.

Multiple violations may result in account suspension.
Decisions to suspend or unsuspend accounts are made by Station Moderators.
Questions may be sent to comments@wsaw.com.
Please provide detailed information.
All comments must adhere to the WSAW.com discussion rules.

powered by Disqus