For local Businesses, cheering on the Packers is more than just fun and games.
From bars, to caterers, to pizza delivery places, nearly everyone says there is some spike in their business when the green and gold are on TV.
For Domino's in Wausau, the increase is there during any football game no matter who's on the field, but owner Seth Deppe says it never hurts to have the packers playing.
"Well, it's football season and our normal football season we're going to be busy anyway," said Deppe, "but with the Packers playing, it's just a little more icing on our cake."
During the football season, Deppe says he'll use four or five delivery drivers on any other given Sunday, only two or three will be working, but while any football game works for the pizza industry, in the catering business. It's best when the pack is playing.
"Oh definitely yes," said Prima Deli owner Rollandi Thomas, "we've seen quite a bit of business come in."
Thomas says the Packers bring in an extra 10 to 15 percent of business on Sundays. As a result, the Prima Deli has put together special green and gold sandwich and appetizer trays just for Sunday's game.