"When he was about nine years old, we were told by an educational neurologist that he would never learn to read or spell and to me that was just horrifying," said Marie Rippel.
She said 34% of children struggle to read and spell. Unfortunately, her son was one of them.
"I threw all of my energy into reaching this kid and teaching him to read," she said.
She used her education background, did some research, and came up with her own program to help her son with special needs.
After I was able to reach my son, I knew I was on to something," she said, "so I just started spreading the word."
She and her husband published their program, All About Learning Press in 2006. They designed it to teach kids the way they naturally learn.
"Our program is unique because it is multisensory. it's teaching kids from all the different angles of sight sound and touch," said Rippel.
There are two components. The first, reading, which she said is the key to successful learning. The second, spelling, the key for successful communicating.
"The reading program starts at the pre reading level, so working with preschoolers, playing with sounds and learning pre literacy skills," she said. "The spelling program now consists of seven levels and it takes a child all the way from being able to spell their first word all the way up to high school level."
The program is not only for kids with special needs. She said it's very flexible and widely used by children of all different learning styles. Now, their program is used for home schooled students and in schools across the county and even some beyond that.
'I spent a lot of time on the phone and paretns coming over and just begging me, please help my kid," she said.
Their program is so flexible, they've even had adults order it for themselves.
"On Friday, I spoke to a gentleman, 50 years old, never learned to spell and it has really affected his work," said her husband and President of the company, Greg Rippel. "He can't progress in his job and it's really just a program that is very user friendly and affective and it really just changes lives."
They said if the program isn't working for you or your child in the first year, you can get a full refund of your money, but they believe you'll be happy with it.
"It's very gratifying when you get on a phone call with a customer and they've really hit the end of the road with their child and to be able to get a product that is really able to turn their kids life around," he said.
Their program has received numerous awards, but they said the most meaningful ones come from the users.
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